Cold Email Automation: User Guides
1. Setting up your cold email automation app
4. Create and manage email campaigns
5. Personalize your cold emails
6. Automate follow-up / drip email sequences
7. Edit campaigns and schedule
8. Cold email automation settings
9. Manage Users
Fuzen’s cold email automation app turns your Gmail & Google Drive accounts into a highly productive email marketing platform.
You can set up your mailing lists in Google Sheets, email templates in Google Docs and run scheduled cold email campaigns using automated Google Sheets.
You can go to the cold email settings page from your email campaign dashboard, to further customize the way your cold email campaigns are sent.
You can customize how your name should appear in someone’s inbox when they get a cold email from your campaign. Mentioning your company name in the sender name is a good idea, as it will give some context to the recipient if they are hearing from you for the first time.
By default all the cold emails are tracked by Fuzen, using our own tracing codes. But you also have an option to use Google Analytics integration to track the engagement for your email campaigns.
You can do that by simply saving your Google Analytics tracking code in the cold email campaign settings.
This way, you will be able to see the cold email opening and click rates on your Google Analytics dashboard as well, in addition to Fuzen cold email campaign dashboard.
If you are going to use the same email signature for all your campaigns, you can save that in the settings as well.
Fuzen uses your Gmail account as the default service for sending your cold emails. But you have the option to use any other email service (outlook, yahoo, hotmail etc.) by simply connecting your other email account via the SMTP channel.
Just fill out the SMTP integration form and save the settings to enable integration. Once your settings are saved, you can test the integration by sending a test email. When you click on the ‘Send Test Email’ button, Fuzen will send a test email from your SMTP account to your Gmail. You can verify the email to confirm SMTP integration.
After successful integration, you will have the option to use the SMTP account when setting up a new campaign.
If you need any help with the SMTP integration or to find out the correct SMTP settings for your email service provide, please contact our support desk. We will be happy to help you out.